Food Presenter Program

Become a Food Presenter!
A 5-day intensive Chef Training & Personality Development Program
  • Overview

    Enter the World of Visual presenting and demonstrating through a one of its kind – TV Chef Training Program to become a Celebrity.

    A 5-Day Intensive TV Chef Training & Personality Development Program in association with TTAT London, offering professional direction from International Media industry experts to Impact & Magnetize your act, to effectively connect with your audience.

    This course is designed for those of you who aspire to become not just the "Big On-Screen Presenter" starring on TV, Interviewing or Co-Hosting, performing Live Shows or starting your own YouTube Channel; but also being all-round charismatic in day to day interaction with the world around.

    TTAT London

    TTAT International London, is an International TV and Communications Company, that trains Celebrity Chefs, TV Presenters and hosts around the globe. With a particular emphasis on the Culinary Arts, TTAT has trained many TV names who regularly appear on international channels like the BBC, SKY, Star TV, India Today, Food Network & Discovery Channel to name a few. Based in London they have coached TV presenters in Europe, India, Singapore, Hong Kong, The Middle East, Dubai, Australia and the United States.

    Course Objective

    The course is designed to make you a ‘Brand’ either to a live audience or to a TV camera.  You will become skilled at ‘Impacting & Magnetizing your Act’ by mastering the talent of effectively connecting with your audience. The focus will be building upon your Personal Presentation Style through correct Body Language, Voice Control, Pronunciation, learning Autocue & Talkback, and spontaneously adapting to the environment to make you more appealing and well loved by your audience.

    On the 5th day, we will record a professional short film showcasing your presenting, cooking and demonstration skills which will give you an edge over all others and equip you with a professionally edited HD film to send for auditions, place on your social media profiles or even use for job applications. 

    You will also have the choice to opt for professional hair and makeup and professional photography that gives you the complete package to market yourself after the course program.

    Course Duration

    This course runs for 5 days, 9am to 5pm each day. 

     

  • Celebrity Chef Training Program

    Fees options to choose from:

    1. If you’re a Resident of the UAE, referred to as ‘Local UAE Admission’

    2.The other being ‘International Admission’ for the non UAE Resident / International student

    Fees may be paid in AED / USD  as may be applicable by Cash, Cheque, Credit / Debit Cards or by Electronic Funds Transfer (EFT) to ICCA Dubai, which ever convenient and applicable.  

    We also encourage you to speak to one of our admission coordinators to discuss the course program, seat availability, admission requirements and payment of fees.

     

    01

    Celebrity Chef Training Program

    TTAT, London Certified Become a Celebrity Chef TV Training Program

    Description AED
     Tuition Fees 5,000
     Total 5,000

    Payment

    Convenient installment plans are available for UAE admissions. The first installment is to be paid at the time of admission and the balance installment(s) payments are required to be secured by Post Dated Cheques (PDC).

     

    02

    Celebrity Chef Training Program

    TTAT, London Certified Become a Celebrity Chef TV Training Program

    Description USD
     Tuition Fees 1,390
       
    Total 1,390

    Payment

    Installment plans are not available for International admissions.

    International students are required to pay the full package fee, in advance to ensure admission, hostel reservation and enable processing of UAE Visa.

  • Professional Programs - If one is looking for a career in food production & catering, such as setting up a business enterprise of international standards or qualifying to take up employment as a Commis / Assistant Chef in the Hospitality Industry, these Internationally recognized Vocational Qualifications (IVQ) will set you on the right path.  

    Amateur Programs
    - Not everyone who loves cooking great food wants to do it for a living. If you're a serious amateur and cooking is not just a hobby, ICCA Dubai’s Amateur Programs in Culinary Techniques will give you the skills and confidence to whip up truly outstanding Meals and Desserts.
     

    Life Style Classes -
    If you love food and are interested in improving your cookery skills or simply want to explore your hidden talents, then treat yourself to our Life Style cooking classes.  Lifestyle Classes at ICCA Dubai are also a fun time out to share with friends or colleagues at work, or an invaluable gift for your loved ones.
     

    Sugar Craft Programs -
    This cake decorating course is specially designed for those inclined towards creative sugar art styling & cake decoration as an amateur or for Business. The course incorporates a combination of techniques and creative styling, with a professional approach. Learn and understand the intricate skills, wide range of presentation techniques, product packaging, business essentials and pricing guidelines.
     

    Gelato
    Programs - This program is designed for the aspiring Gelato entrepreneur who has no knowledge or experience in Gelato. The objective of these classes are, to teach the basic theoretical and practical concepts necessary to produce superior Gelato. Participants will acquire sufficient knowledge and confidence to enter the Gelato business.
     

    Innovative Gastronomy -
     This course is for those with a creative bent of mind, seeking to go beyond the ordinary using innovative technology to bring out flavors, textures and artistic presentations in food.
     

    Barista Training
    - This qualification provides learners with specialist skills and knowledge in one of the major growing areas of the hospitality industry – the beverage sector. The unit is aimed at all first line operatives where coffee is served – this includes coffee bars, coffee houses, cafes, hotels and restaurants.
     

    Food Safety Awards -
    Food safety training course programs are based on industry best practices and international hygiene standards, statutorily required in the workplace for persons dealing with or handling food.
       

    International Centre for Culinary Arts (ICCA) Dubai is a State-of-the-art Vocational Education Training (VET) Center, to teach and train International Commercial Cookery, based on Classical Continental Cuisine and popular Regional Specialties from the world over.  

    Established in 2005, ICCA Dubai's mission is to become the leading culinary training provider in the Middle East and redefine the way professional & personal culinary training is delivered across the region.
     

    ICCA Dubai has been featured amongst the Top 10 Culinary schools in the World and awarded the "
    Recognition of Quality Culinary Education" by the World Association of Chefs Societies (WACS), a global authority on food and food standards. The award seeks to recognize training and education that meets or exceeds the culinary standards education established by WACS.
     

    The Academic Faculty at ICCA Dubai is City & Guilds certified and deliver industry-centered training, with an integrated approach for the refinement of Food Production and Kitchen Management Skills, thus enabling students to seamlessly integrate, effectively deliver and excel in the Hospitality and Cruise Line Industry internationally.
     

    ICCA Dubai, due to its success in delivering the highest quality of vocational training has been awarded the right to offer the prestigious City & Guilds London, International Bursary. The Bursary awards, deserving candidates from financially underprivileged backgrounds in select countries around the world, to achieve a City & Guilds qualification.

    ICCA Dubai is a very comfortable and sophisticated learning environment. Classrooms and work areas are centrally air-conditioned, modern, spacious and equipped with all the latest technologies & aids.  

    The State of the Art training kitchen facilities here include a well-appointed and complete range of top of the line machinery & equipment, designer meeting areas, a coffee lounge, student breakout areas, a library, a full Wi-Fi Network, electronically secured environment and multi-lingual staff for assistance.

    ICCA Dubai courses are of a high academic standard and are industry centered. They focus on hands-on practical training as well as theoretical and professional training, enabling students to seamlessly integrate and excel in the industry.  

    The Programs at ICCA Dubai are intensive. The courses & training are delivered simulating the industry work environment. 
     

    Successful completion of the Diploma program at ICCA Dubai, enables candidates to opt for Work Experience Placement in the UAE or in international cruise lines.

    ICCA Dubai's multi lingual staff can also provide language assistance in certain languages, when required. We offer complete academic support for students by providing help with academic work and academic counseling, at every stage.

    Accreditations  
    ICCA Dubai is a City & Guilds London approved centre delivering City & Guilds accredited International Vocational Qualifications (IVQ) and Certifications for its bespoke programs as a City & Guilds London Accredited Centre.   

    Professional, Amateur & Barista Programs offered here adhere to the International Vocational Qualification - IVQ, guidelines and standards, accredited by the City & Guilds, London, that ensure high quality skills and competency based education & training.  

    Sugar Craft Programs offered here adhere to the PME Knightsbridge London, guidelines and standards, that ensure high quality skills and competency based education & training.   

    The Gelato training programs offered at ICCA Dubai are in association with Carpigiani Gelato University, Italy.   

    ICCA Dubai Food Safety Programs are accredited by Highfield Awarding Body for Compliance, UK.  The Food Safety qualifications issued are Internationally Recognized by Ofqual, DCELLS, CCEA, SQA, UK and Dubai Municipality Approved.   

    Recognitions   

    World Chefs   
    The International Centre for Culinary Arts, Dubai, has been awarded the “Recognition of Quality Culinary Education” by the World Association of Chefs Societies (World Chefs), a global authority on food and food standards.   

    The “Recognition of Quality Culinary Education” award seeks to recognize training and education that meets or exceeds the culinary standards education established by World Chefs..   

     World Chefs recognition provides a competitive advantage to attract the best candidates at an international level and assuring employers of the candidates quality culinary education.   

    Dubai Knowledge Village
       
    ICCA Dubai is located at the internationally recognized Dubai Knowledge Village (DKV), which is a unique knowledge hub dedicated to Human Resource Management and Learning excellence that strives to develop the region’s talent pool and offer the best selection of Human Resource Management, Consultation, Training and Personal Development Programs.   

    Dubai Municipality
       
    The Food Safety Programs offered at ICCA Dubai are all recognized by the Food Safety Department, Dubai Municipality, Government of Dubai, UAE.   

    National Qualification Authority (NQA) UAE
       
    ICCA Dubai is registered with the National Qualification Authority (NQA) UAE.

    Upon successful completion of the prescribed guided learning hours and the internal theoretical and practical examinations at ICCA Dubai, a Certificate of Completion recognized by the Knowledge and Human Development Authority (KHDA), Ministry of Education, Government of Dubai, UAE, is issued for the Diploma & Amateur programs in Cookery & Patisserie and the Barista Business program.  

    Upon successful completion of City & Guilds International Examination held online at ICCA Dubai on completion of the course, the City & Guild IVQ qualification is awarded for the Diploma & Amateur programs in Cookery & Patisserie and the Barista Skills program.  

    PME Knightsbridge London Diplomas are awarded on completion of each Sugar Craft  module.  On completion of all three modules a
    “Master Crafter Certificate” is awarded.
     

    Upon successful completion of each Gelato program a certificate is awarded from the CARPIGIANI GELATO UNIVERSITY, Italy.  

    Upon successful completion of the Basic Food Safety course the candidates are awarded Certificates of Completion, attested by the Dubai Municipality (DM), Government of Dubai, UAE. For all other Food Safety Courses, upon successful completion of the HABC Examination, HABC Certification - Internationally Recognized by Ofqual, DCELLS, CCEA and SQA, UK, is awarded.  

    ICCA Dubai Lifestyle Classes are hobby class and hence are not formally certified. A Letter of Participation is issued upon request.

    Work Experience Placement (WEP) follows the over 620 hours of intensive on-campus guided learning and training. The WEP program provides student chefs with valuable hands-on involvement in the industry-working environment by way of a paid work experience and paves the way for further career opportunities.  

    The work experience placement program is not mandatory for the diploma qualification. Placement for the paid WEP Program is arranged by way of on-campus interviews.  The placement contracts are directly agreed to, between the candidates and the Human Resource (HR) Department of the respective employing company.  

    ICCA Dubai provides all coordination support for the first confirmed paid WEP Program on a ‘No Cost Basis’, at the Commis Hot Kitchen Chef/ Commis Pastry Chef (III, II or I) levels in the UAE / GCC Countries or on leading International Cruise Lines NCL, USA.
      For more details on the WEP, kindly refer to the Professional Program Course Prospectus.

    For details on individual course costs, kindly refer to the Course Prospectus in the respective program section.

    Payment can be made to ICCA Dubai through any of the following methods:  

    Online Payment - Through the secured payment gateway provided in the website.  

    Telegraphic Transfer - Transfer of fees from overseas bank account to ICCA Dubai's bank account
       
    Beneficiary : International Centre for Culinary Arts FZ LLC
    A/C No. / IBAN No. : AE090400000322142802002
    Beneficiary Bank : National Bank of Ras Al Khaimah (P.S.C)
    Branch & Address : Emaar Business Park Branch, Sheik Zayed Road, Dubai UAE
    SWIFT Code : NRAKAEAK  

    Intermediate Bank Details :
    Bank Name & Address : Standard Chartered Bank, New York, USA.
    SWIFT : SCBLUS33    

    Direct Deposit - Bank Transfer of fees between local bank accounts (AED Account)
     
    Beneficiary : International Centre for Culinary Arts FZ LLC.
    A/c. No. / IBAN No. : AE36 0400 0003 2214 2802 001
    Beneficiary Bank : National Bank of Ras Al Khaimah (PSC)
    Branch & Address : Emaar Business Park Branch, Sheik Zayed Road, Dubai, UAE
    SWIFT Code : NRAKAEAK    

    Credit Card Authority - Payment by either Visa, Mastercard or Bankcard.     

    Bank draft or bankers cheque - Please make Cheques / Drafts payable to "International Centre for Culinary Arts FZ LLC"  

    Cash - Direct cash payment can be made at the front office desk.

    Yes. As soon as you pay your tuition fees, they are held in a bank account administered by ICCA Dubai and they are not accessed until you begin your course.

    Instalment plans are not available for overseas students (International Admissions).  

    For the Diploma and Amateur programs in Cookery & Patisserie, Installments are available to UAE Residents (UAE Admissions). All instalments must be secured by way of postdated cheques. Kindly enquire at the admission office for details.

    One could chose to make an online enquiry using the respective program Online Enquiry Form, upon which all details on the program such as Program Brief, Prospectus etc. would be emailed with detailed instructions on the admission procedures.  

    Alternatively, you could come to ICCA Dubai in person and apply.  

    Start Dates for all courses are detailed under Course Start Dates, in the respective program section.

    Yes, ICCA Dubai has procedures & policies and the same is made available at the time of admission.

    Dubai has a sub tropical and arid climate; sunny blue skies and high temperatures may be expected most of the year and rainfall is infrequent and irregular, falling mainly in the winter.  

    Temperatures range from a low of around 10˚ Celsius in winter to a high of 48˚ Celsius in the summer. The mean daily maximum is 24˚Celsius in January, rising to 42˚ Celsius in August.

    No matter what your hobbies, likes and interests are, you are sure to discover lots of things to see and do in Dubai. We urge all our students to go out and explore.  

        Visit - Abount Dubai for more ideas.

    While the cost of living will depend on your lifestyle, students usually need around AED 1,000/- per month to cover personal expenditures, as accommodation and food are provided in the package offered.

    There are several medical centres in the city near ICCA Dubai and the hostel accommodation facility.  

    If you don't find what you are looking for, please contact us.

  • Admissions

    By applying to the International Centre for Culinary Arts (Dubai), you are taking a big step in fulfilling your dreams to become an industry professional or an accomplished amateur chef. 

    We aim to keep the admission process simple and personal. We encourage you to speak to one of our admission coordinators to discuss the course program, seat availability and admission requirements.

    There are two kinds of admissions to choose from, one; if you’re a resident of the UAE, referred to as ‘Local UAE Admission’ and the other being ‘International Admission’ for the non UAE resident international student.

    We invite you to visit our award winning, state of the art, purpose built facility, meet our students, faculty, and see classes in session.

    To know more about the range of Courses we offer and Start Dates, please contact our Admissions Department (04 4578811) or send an online enquiry to enquiry@iccadubai.ae  for a course program of your choice, as below:

    PROFESSIONAL PROGRAM

    AMATEUR PROGRAM

    LIFESTYLE CLASSES

    SUGARCRAFT

    GELATO

    INNOVATIVE GASTRONOMY

    BARISTA

    CORPORATE TEAM BUILDING EVENTS

    FOOD SAFETY PROGRAM

    Note: Minimum entry requirements apply and there are clearly defined admission procedures for all courses, these are detailed in the respective course prospectus, apart from the Program FAQ’s for your easy understanding.

    Through almost a decade of culinary training, the International Centre for Culinary Arts (Dubai) has trained student chefs from all over the world. Our international students are an integral part of our school and contribute to a rich cultural diversity that you will experience when you join ICCA Dubai.

    To know more about the range of Courses we offer and Start Dates, please contact our Admissions Department (+971 4 4578811) or request an international call back or send an online enquiry for a course program of your choice, as below:

    PROFESSIONAL PROGRAM

    AMATEUR PROGRAM

    LIFESTYLE CLASSES

    SUGARCRAFT

    GELATO

    INNOVATIVE GASTRONOMY

    BARISTA

    CORPORATE TEAM BUILDING EVENTS

    FOOD SAFETY PROGRAM

    Note: Minimum entry requirements apply and there are clearly defined admission procedures for all courses, these are detailed in the respective course prospectus, apart from the Program FAQ’s for your easy understanding.

    International Student Visas

    ICCA Dubai sponsors & provides all its International Students with the Dubai UAE Student Visa that are in line with the duration of the Course Program selected.

    These visas are made available as part of the International Student Package Offer and issued well in time before the course Start Dates.

    The processing of Visas are subject to submission of prescribed information and supporting documents, details of which are all provided as part of the Student Admission procedure.

    If you have any questions about Student Visas, we request you to kindly speak to our Admissions Department or email to enquiry@iccadubai.ae.

    ICCA Dubai Student Accommodation

    ICCA Dubai has a full-fledged hostel facility for its International resident students, located in the heart of the city, near the famed Mall of the Emirates with all modern amenities and facilities, for a comfortable and homely stay. There are separate apartments for Ladies & Men.

    The hostel accommodation facilities are fully furnished, serviced, air-conditioned and on a sharing basis. Hostel accommodation facilities for International Student are arranged on request or as part of the International Student package offer.

    The School is located very close to the hostel facilities and is about 8 to 10 minutes away by the Dubai Metro.

    Airport Pick Up Services

    ICCA Dubai offers a free airport pick-up service for its international students who opt for hostel accommodation facility. The airport transfer operates from the Dubai International Airport Terminals 1, 2 & 3, to the student hostel accommodation facilities. Students are required to provide the Student Services Officer, with their flight details at least one week in advance.

    Telephone:     +971 4 457 8811

    Facsimile:       +971 4 457 8822

    Email: enquiry@iccadubai.ae

    Airport Arrival Assistance

    For assistance upon arrival in the UAE, kindly contact –

    Admin Officers In-charge:  +971 55 406 9455   OR    +971 55 406 9457

  • "Its a wonderful feeling being commended by the likes of Gary Rhodes and Aldo Zilli..."

    - Ahmad Syamil Mohd Ashri
    Who inspired you to cook?

    I would say, it would be two British chefs... Gordon Ramsay and Jaime Oliver

    What is your favourite experience in ICCA?

    My favorite experience in ICCA was Taste of Dubai, we got a chance to prepare the mis- en-place for the Miele Culinary Theatre, working 12 hours a day everyday, help out the audience while cooking together with the celebrity chef, and it gave us the chance to showcase our knowledge, talent and great bonding as we stay at the kitchen without much supervision. We took care of the kitchen as we were taught how and we owned it. Its a wonderful feeling being commended by the likes of Gary Rhodes and Aldo Zilli with our work at the kitchen.

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THE ICCA GALLERY ICCA at a glance
Ahmad Syamil Mohd Ashri Chef - Intercontinental Kuala Lumpur, Malaysia
"Its a wonderful feeling being commended by the likes of Gary Rhodes and Aldo Zilli..."